«Let`s do it, Ukraine! Make Ukraine clean together!». An national action, which is aimed to clean green areas and recreation areas. More than 5 000 locations and more than half a million participants.
This is the most extensive cleaning in the country.
What challenge did we face?
We have to coordinate the media-coverage of the largest eco-event in Ukraine and also to train volunteers in each region, how to become a PR-manager in a month and organize a press-conference in your city.
What was done
- Press-service work organization
- Preparing a media- base and cooperating with central television channels
- Organizing press-conferences in the regions
- Teaching of several thousand volunteers and online coordination of work
What we have done?
of volunteers took part in the action
materials about the project in regional publications
«Inter», «5 channel», «TRK Ukraine» and other central television channels